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Is
Your Customer Taking "Too Long" to Buy?
- by Kim Duke • Continued...
3) They're Not Ready To Buy.
Hate to tell you this - but 99% of your target audience doesn't
need you or think that they need you TODAY. Yet - you've probably
dropped out of sight because you feel rejected that they didn't
buy. (did I hit a nerve there???)
4) They're Annoyed With You.
This happens so easily! If you keep calling and leaving messages
"You absolutely have to be using this product" or
e-mailing and saying "I'm just checking to see..."
Boring. You're not bringing any added value to the table and
you've ticked them off.
What Should You
Be Doing Instead -Oh Impatient One?
Position yourself EARLY ON
as someone who is offering them a special rate/offer/opportunity.
Show them WHY they should buy now instead of 2 years from
now.
Don't Be Desperate. Truly -
desperation stinks. Confidence attracts people whereas a pushy
salesperson is a turn-off.
Make Sure You're Talking To
The Right People. Are you selling something that there isn't
a large enough customer base for?
Create A Proper Follow-up Strategy.
Let the customer advise you of the contact they want - instead
of the other way around.
Don't Put All Your Eggs In One
Basket. Small customer base= Big problems. Make sure you 're
growing your customers through a variety of methods and then
keeping in touch with them consistently (with value of course!)
Remember - there are MANY different
types of buyers out there. AND - we usually have different
purchasing behaviour based on HOW BADLY we want something!
I've jumped on decisions to make large purchases in 30 seconds
and waited forever for others. (I'm sure you've been there
too!)
What Have My Nieces Learned?As
for my 2 cutie-pie nieces (who try to boss their Auntie around
sometimes??)
You can't make a woman in stilettos
move faster than she wants to.
Kim
Duke is The Sales Diva!She's an unconventional, sassy and
savvy sales expert that shows women small biz owners and entrepreneurs
sizzling sales tips on how to increase sales in a fun, easy,
stress-free way!She specializes in teaching women entrepreneurs
and business owners how to sell and to become WILDLY SUCCESSFUL
at selling (all without turning into a "cheesy, smooth
talking" sales person.). Her warmth and her passion for
taking the fear out of selling is what Kim has shared with
thousands of people in her presentations, training and writing.
For more information check out her website at www.salesdivas.com
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