Featured
Article
Is Your Customer Taking
"Too Long" to Buy? - by Kim Duke
My
2 cutie-pie nieces definitely have some Diva DNA. (They have
my IMPATIENCE gene!)
If we're shopping, walking, getting ready to go on an adventure....and
if I'm "dawdling", looking around, basically moving
at MY speed and NOT MOVING FAST ENOUGH FOR THEM...they say:
"Auntie - you're taking
too longggggggggggggggggggg!!" Hmm - I'd bet one of my
Chanel lipsticks that you're experiencing this with some of
your customers too.
Do You Feel Like Your Customer
Is Taking Too Long To Buy? Hey - I've been there. We all have
potential customers or customers who we think are ON THE EDGE
of buying from us and yet...THEY DON'T.
They 've expressed interest, they're excited about your product
or service, they've even told you they want to buy.
So Why Is Your Customer Being So Pokey?
Well - here are a few reasons:
1) There's No Sense of Urgency. They don't NEED to buy you
now. They know you're out there and they'll buy from you if
they remember. There's nothing that is motivating them to
move faster or to choose YOU over someone else.
2) They're Not Sold. They've
thought about it, came close to buying...but something is
holding them back. They're not convinced that you're the best
choice for their money or time.
Read More
|